Financial Wellness Institute


Senior $ense®

Retired Couple Standing

The Federal Trade Commission paints a dismal picture for seniors as it relates to consumer fraud, identity theft and other financially related issues.  Senior citizens represent 12% of the U.S. population, but are 35% of all fraud victims. Several factors make seniors more vulnerable to fraud:

  • A desire to be helpful or charitable opens the door to those who wish to commit fraudulent activities;
  • A generation with more trust of others provides opportunity to abuse that trust;
  • Loneliness makes a senior more willing to talk with a friendly stranger;
  • Seniors tend to be home when the con artists wish to stalk their prey; and,
  • Few seniors have adequately prepared for future income needs, retirement and long term health care cost; yet, their desire to help others tug at their heart strings, often resulting in their loosing what little they have. 

CreditWorthy ™ $enior $ense Financial Education Program Initiative offers a solution to this problem. The organization seeks to address the educational needs demanded by these indicators. Through a regional initiative – Camden, Burlington, and Gloucester Counties – CreditWorthy, Inc. will focus on educating 1,000 seniors on personal finance and consumer related issues by year ending 2010. CreditWorthy ™ recognizes that helping seniors to develop the knowledge, skills and confidence to make informed financial decisions is critical to their economic well being.

Upcoming Seminars include:

  • Consumer Issues. If your toaster goes up in flames the first time you pop in a bagel, you're confronting a familiar consumer issue - the product that doesn't work. According to the Consumer Federation of America, the consumer transactions that generate the most complaints are used car sales, home improvement, auto repair, mail order, telemarketing, credit, and collections.  What should you, as a consumer, do to resolve issues you have with products or services? This seminar will provide you with an overview of how to resolve consumer issues.

  • Credit Traps for the Unwary. It's hard to imagine functioning in today's society without access to credit. However, you need to be careful not to fall victim to some of the pitfalls associated with it.  Learn how revolving credit makes it hard for you to pay off debt. Gain an understanding of surfing debt, interest rates and fees.

  • Estate Planning Basics. Estate planning is the process of mapping out how you want your personal and financial matters to be handled during periods of incapacity or after your death. Learn how you can implement an estate plan.

  • Identity Theft – It Can Happen To You. Whether they're snatching your purse, diving into your dumpster, stealing your mail, or hacking into your computer, they're out to get you.  Identity theft can happen to you.  Identity thieves, empty your bank accounts, max out your credit cards, open new accounts in your name, and purchase furniture, cars, and even homes on the basis of your credit history. Through this seminar you will learn how to protect yourself against identity theft and how to recover from identity theft if it should happen to you.

  • Preventing Credit Card Fraud. Credit card fraud costs cardholders and issuers hundreds of millions of dollars every year Credit card fraud occurs any time your credit card account is used without your knowledge or permission.  While it is easy to become the victim of credit card fraud, there are many simple ways to protect yourself against this loss. Learn how you can protect yourself against credit card fraud.

  • Retirement Income Planning. Before, during or after retirement, will you have enough money for retirement?  This seminar focuses on strategies to help you plan for a successful retirement.  Topics covered include: funding retirement accounts, handling rollovers and lump sum distributions; social security; and estate planning.

  • Understanding Your Investments. This seminar will provide you with information you need to help you plan for your financial security.  The seminar has been designed to help you better understand your investments and to learn how to make your money work for you.  Topics covered include: stocks vs. bonds, mutual fund investing, tax deferred investing, risk management and estate planning techniques.

Seniors are eligible to receive:

  • Assistance on an as needed basis as it relates to consumer fraud and identity theft complaints;
  • One hour free consultation on a financially related topic of their choice.



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